How I Started My CBD Company in 2016 Because of Back Pain. In this ‘About us’ section, I’ll share the journey that led to the creation of our company, as well as what motivates us day-to-day.
Find out more about me and the journey I embarked on. Read our ‘About us’ to understand our commitment to quality.
In early 2016, I could barely get out of bed without wincing. The back pain had started as a minor annoyance after a car accident a few years earlier. But over time, it turned chronic. I tried everything—physical therapy, prescription meds, acupuncture. Some helped a little; most didn’t last. The worst part? The side effects from the painkillers made me feel like a shell of myself. Foggy. Sluggish. Not me. This struggle is a big part of my story found in our ‘About us’ section.
One day, a friend handed me a small bottle of CBD oil and said, “Try this. It helped my dad.” I was skeptical. At the time, CBD was still under the radar—most people lumped it in with weed and didn’t understand it. But I was desperate for relief, so I gave it a shot.
To my surprise, within a week, I noticed a difference. I wasn’t pain-free, but I was functional—and clear-headed. Over the next few months, I experimented with different brands and formulas, but most were either inconsistent or tasted like lawn clippings.
That’s when the idea hit me:
What if I could make something better? Something natural, consistent, and clean—not just for me, but for anyone dealing with pain like this? This drive is part of our ‘About us’ philosophy.
I didn’t come from a business background, but I knew how to research and hustle. I started studying CBD extraction methods, connecting with hemp farmers, and experimenting in my kitchen with carrier oils and flavours. Nights and weekends became my lab time. I documented everything.
By mid-2016, I’d created a formula that worked. Friends and family started asking for it. Then friends of friends. Word spread. I officially launched my CBD company later that year with one mission:
Relief without compromise. Our startup journey is detailed in the ‘About us’ story.
It started small—just a few bottles sold at local markets and online. I did the labels myself, packed orders from my garage, and handled every customer email. But the feedback kept me going. People shared stories of sleeping through the night for the first time in years or being able to hold their grandkids without pain. That was everything.
Looking back now, it wasn’t just a business—it was a personal mission born from pain, persistence, and a belief that healing should be natural and accessible. That’s what this ‘About us’ aims to convey.
And it all started with one bottle… and a bad back.
Kind regards
Aaron aka Ched
